It’s important to not be one-sided. Millennials recently became the “largest group of shoppers with the most buying power,” surpassing baby boomers. Millennials make approximately 54% of purchases online, in contrast to other generations. The good, the bad, and the messy! It is important to create a consistent brand presence that stays true to your message and is easy to navigate. Doing blogger outreach or influencer marketing and want to connect with new influencers in niche markets? According to the report by USC, 87% are willing to purchase products attached with a social or environmental benefit. Right at the center of the top toolbar as soon as you enter the website is a hidden drop down menu under the communities tab. As a member of the Absolute Web team, she collaborates on various content creation, editing, and brand strategy campaigns to ensure client needs are met with accurate, engaging, and informative copywriting. 83% find online content useful in making purchasing decisions. Make sure your text doesn’t overlap and the graphics on your page are easy to make out and read. Millennials are likely to stick with brands that are community conscious and compassionate about issues; often being mindful of the environment and showing interest in companies that show an interest in social causes. Jezebel: Celebrity, … Be an active figure on your customer’s social media feeds, so they see your content as a friend’s content, and not a company’s content marketing. I was born and raised in Charlotte, NC. According to a study by comscore.com, 80 percent of millennials own a smartphone compared to just 40 percent of people 55 and up or 68 percent of people 35 to 54. Repost it and show your online community you appreciate customer ideas. midsummer sells the “experience” of their products as being cruelty-free and vegan, by adding a deliberate tab at the bottom of their homepage with a bold heading, “Shop Vegan.” It’s a perfect marketing strategy that pulls in this highly influential demographic and offers them an experience to try their vegan product line: midsummer also stands by their physical products as rich, nutrient-based ingredients. In this environment of scarcity, millennials became thrifty, informed, and not-easily-persuaded consumers. List is updated as we receive new blog submissions and re-ranked every few weeks. However, a peek at the websites women in their teens, twenties and early thirties have bookmarked revealed a … Frequency 9 posts / year Blog millennialonthemove.com Facebook fans 8.3K ⋅ Twitter followers 3.6K ⋅ Instagram Followers 19.7K ⋅ Social Engagement 32ⓘ ⋅ Domain Authority 21ⓘ ⋅ Alexa Rank 2.7Mⓘ View Latest Posts ⋅ Get Email Contact, Orlando, Florida, United States About Blog Bianca Dottin is a lifestyle expert, mama, and blogger who loves to share her passion for traveling, cooking, baking and creating. technology and social media are central in the way millennials go about their shopping processes. Getting your products and materials from fair trade manufacturers is another way to show millennial consumers that you care about where your profits are coming from. They’re able to target and relate to everyday millennials who want cruelty-free, environmentally friendly products by posting user generated content and clean, aesthetically pleasing graphics for their skincare line. Refinery29 – Refinery29 got its start as a lifestyle website, but has expanded to include U.S. and global news sections with original reporting on stories of interest to millennial women. Frequency 2 posts / month Blog lusciousmind.com Twitter followers 1 ⋅ Social Engagement 1 ⋅ View Latest Posts ⋅ Get Email Contact, About Blog I am a book lover, a writer, and an avid reader. We already know that millennials flock to Twitter, Instagram and Facebook so we wanted to learn more about where else they are going. ✨ GIVEAWAY ALERT ✨we are so excited about our products + we really want YOU to try them out. Namely, settling for ‘temporary full-time’ or freelance gigs — both of which have led to financial instability in my life. It's a place to learn how to dance in the rain instead of waiting for the storm to pass. Monica Luhar is a copywriter at Absolute Web, a full-service creative e-commerce agency based in Miami, with a recent expansion in Los Angeles. User generated content also influences the way millennials go about spending or making specific purchases. The site includes online tools for student loan debt management, free cover letter templates, networking tips … GEN Y GIRL | Millennial Career & Lifestyle Blog. See 2 of the top dating sites to get a feel of popular dating platforms. #repost #pinterest, A post shared by midsummer skin (@midsummerskin) on Jul 22, 2019 at 9:22am PDT. This might include concise captions for skincare products or a one-sentence caption before they jump on another mobile app. However, millennials are much more likely than consumers on average to begin their shopping research on Google. This friendly chat box exchange helps millennials have a quick conversation with a representative. Tinder. Providing excellent customer service, order processes, and site configuration can help leave a positive experience for those using and buying your products and services. Marketing to millennials requires the right tools, a data-first approach, and a nuanced understanding of millennials’ unique needs, interests, and pain points. By 2020, millennials as a demographic will make up about half of the workforce population. Frequency 2 posts / month Blog zizacious.com Instagram Followers 3 ⋅ Domain Authority 11 ⋅ View Latest Posts ⋅ Get Email Contact, Los Angeles, California, United States About Blog My Unbounded Life is a online magazine and advice blog for the Millennial Woman. “midsummer” has successfully aligned itself with millennials through its active social media presence on Instagram and Facebook. You focus on building your brand. Frequency 2 posts / quarter Blog officialtotalreign.com/my-blog Facebook fans 18 ⋅ View Latest Posts ⋅ Get Email Contact, Canada About Blog A lifestyle blog aiming at helping millennials to tackle down the challenges of making it in the Millenium. Miami, Florida, United States About Blog GEN Y GIRL … They have a deeper appreciation for brands that engage with them on social media, whether through a retweet (RT) or personalized response from the company. Now six years old, “Millennials and News” is used on more than a dozen college campuses around the country. It includes terrific tips and recipes for mastering cooking with avocados. It’s well-known that social media is a tool most popular among millennials. Ranking is based on relevancy, blog post frequency(freshness), social metrics, domain authority, traffic and many other parameters. I hope you enjoy! Learn to engage with millennials, build a brand reputation, and figure out what devices and platforms your core audience is likely to gravitate toward. 17400000. On their Instagram feed, midsummer recently posted a story of their founder to show their brand story and exemplify their commitment to ethically sourced products. Forums, Facebook groups, and word-of-mouth are channels that many millennials use to decide if a company’s reputation is up to par. Millennials, also known as Generation Y (or simply Gen Y), are the demographic cohort following Generation X and preceding Generation Z.Researchers and popular media use the early 1980s as starting birth years and the mid-1990s to early 2000s as ending birth years, with 1981 to 1996 a widely accepted defining range for the generation. They would rather try to resolve it themselves than wait for customer support. It also shows us a friendly face beyond the product line. Unlike previous generations that were persuaded by traditional advertising and marketing campaigns of the Mad Men era, millennials didn’t develop loyalty for brands that didn’t reflect their generational values. Did one of your customers use your product in a cool way? Traditional advertising is not enough to engage with millennials. Going back to our discussion of midsummer, millennials are more likely to be involved with call-to-action organizations or align themselves with experiences and causes such as the movement to go plant-based and vegan. In web design, good website usability is about making it easy for visitors to find the information they need quickly and easily. If your site isn’t optimized for mobile, you’re going to have some trouble with keeping customers on your page or having them complete their purchase. BuzzFeed is a trendy news blog that targets millennials. Frequency 1 post / quarter Since Jan 2017 Also in Washington DC Lifestyle Blogs Blog marvelingmillennial.com Facebook fans 303 ⋅ Twitter followers 36 ⋅ Instagram Followers 4.7K ⋅ Social Engagement 16 ⋅ Domain Authority 11 ⋅ View Latest Posts ⋅ Get Email Contact, About Blog This blog swears to deliver nothing but honest, well-researched, tried & true tips and advice, without the gospel. All of this is to say it’s so important to create a brand that sticks to your core values and also connects its mission to benefit the local or larger community. There is no such thing as unbiased news or truly non-partisan coverage - we use technology and the crowd to provide balance. Add your info below to have the PDF sent to your inbox. Frequency 13 posts / year Since Feb 2016 Also in Military Wife Blogs Blog themotivatedmillennial.com Facebook fans 1.2K ⋅ Twitter followers 20.5K ⋅ Instagram Followers 15.5K ⋅ Social Engagement 3ⓘ ⋅ Domain Authority 35ⓘ ⋅ Alexa Rank 4.6Mⓘ View Latest Posts ⋅ Get Email Contact, Texas, United States About Blog Miss Millennia Magazine is all about helping millennial women transition from college into adulthood. Find interesting themes, specific targeted news angles or trending hashtags will pull users in and maybe spark a conversation on the feed. They are more likely to be receptive to advertisements that speak to them as well. Oftentimes, budgeting for the transport of … #3: Community Information. Below are some more facts compiled from Lexington Law, UPS, and Forbes about the millennial generation: It’s important to pay attention to millennials because they are one of the largest generations in the U.S. labor force and will soon overtake baby boomers — making them highly valuable and influential with their purchasing power and spending habits. #reviveglow ✨, A post shared by midsummer skin (@midsummerskin) on Jul 18, 2019 at 10:16am PDT, In this post,  midsummer also focuses on conveying the experience of their products. The following guide will provide market statistics on millennials and also feature a case study on an emerging skincare brand created for a millennial audience. Let us future-proof your backend. Millennials have enough options for those sorts of experiences in literally every other part of the internet. If you love to read and are very observant then this blog is a place for you to write what you have observed. Here are a few you may want to bookmark: 1. Download a PDF version for easier offline reading and sharing with coworkers. Jezebel.Com the #2 Most Popular For Women Website. If you notice their captions, they are fun and cheeky with a few words to capture the essence of their message. Frank Prinzivalli’s website is all about giving his users access to robust community information. Customize it. Blog millennial101.blog Domain Authority 1 ⋅ Alexa Rank 6.7M View Latest Posts ⋅ Get Email Contact. Jezebel.Com. Their posts do not read like they were written from a company head. When I was little I always wanted to be older, but now that I'm older I miss the freedom of being young. We dig deep into issues guys in their 20's face like career success and personal wellness. Millennials are taking on more financial responsibilities in general. Beautiful photos, concise copy & engaged communities are what millennials look for from their favorite websites. Beef up your website with BigCommerce and build a beautiful ecommerce store that looks and feels elegant. Easiest way to add dynamic and fresh content on your website. You want to make sure your consumers engage with your content and stay on the page for as long as possible. Feedspot media database has over 100k Influential Bloggers in over 1500 niche categories. According to a report by USC titled “Psychology of Successfully Marketing to Millennials,” trends show that millennials are more likely to spend their money on education, clothing, food, social activities, transportation, and groceries. Brands that prioritize personalization, convenience, and sustainability will thrive. First off, it's … By reposting content from other social media sites or users, midsummer shows that it is engaging  with new and current clients while building on its reputation as a brand. The official range for millennials is from 1981–1996 — making the age range from 23–38 years old, as of 2019. Not only is it cringe-inducing, but it’s also unprofessional and often not relevant to what you’re trying to convey. Here are some examples of headlines and lists from midsummer: Keep in mind that millennials don’t want to always read through lengthy paragraphs, and are likely to peruse and absorb the important information they need. As you scroll down, you’ll see an opt for emails sign-up along with copy for some of their fan favorite products. Some additional facts courtesy of UPS: As consumers, millennials are more likely to align themselves with brands that make social and environmental impacts and give back to the community. As the largest generation in the U.S., the needs, interests, and pain points of millennials are shared by most members of the cohort. Don’t miss a post. Sign up for our weekly newsletter. You can’t beat free delivery on furniture, can you? Frequency 1 post / day Since Jun 2012 Blog thehappyarkansan.com Facebook fans 1.1K ⋅ Twitter followers 2.1K ⋅ Instagram Followers 2.8K ⋅ Social Engagement 7 ⋅ Domain Authority 33 ⋅ Alexa Rank 437.1K View Latest Posts ⋅ Get Email Contact, Washington, District Of Columbia, United States About Blog An inspirational page to encourage & motivate all, no matter what challenges they are facing. Millennials are brand loyalist who write product reviews and post pictures of their favorite products on social networking sites. They are also highly influenced by online reviews before making their online purchases. This blog is where I post about parenting wins and Mom life, my love of food, beauty, fitness and finding balance in this blessed, but sometimes messy, life of mine! 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